Writing
Notes for the long game.
Essays on AI — fluency over hype. The concepts that last, not the hacks that expire in three months.
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An AI Roasted My Brand.
The full story behind GMC’s living rebrand, the part nobody saw, the part that didn’t fit in sixty seconds (of the reel). For Generative Media Club’s first birthday,…
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My design system met Claude Design
I’ve been working on GMC’s rebrand for months. Brand identity, design system, a custom SDK to generate marketing assets. Last week Anthropic launched Claude Design — and it…
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![[2] AI Fluency is all you need](https://danielkishimoto.com/wp-content/uploads/2026/02/ai-fluency-2.jpg)
[2] AI Fluency is all you need
What is “All you need”? A series cutting through AI hype. No tutorials. No hacks that expire in three months. Just key concepts that actually matter—the ones that…
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![[1] All you need: Slow notes on AI for the long game](https://danielkishimoto.com/wp-content/uploads/2026/02/calm.jpg)
[1] All you need: Slow notes on AI for the long game
If you work in tech, or anywhere near it, you know the pattern. A new thing shows up, everyone starts chasing the shiny new thing, and the content…
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What is Generative Media Club and why does it exist?
The world seems to force you to choose: the “rational” people on one side, the “creative” people on the other. As if you had to pick a lane…
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![[0] Attention is All you need](https://danielkishimoto.com/wp-content/uploads/2025/10/beatles-attention.png)
[0] Attention is All you need
God moves the player and the player moves the pieceWhat God behind God began the weavingof dust and time and dream and the throes of death?Jorge Luis Borges…